TechNewsAppleApple’s John Ternus era begins: ‘It is great to be here’Apple’s new chief executive is making his event debut after replacing Tim Cook. Apple’s new chief executive is making his event debut after replacing Tim Cook. by Robert HartSep 9, 2026, 5:02 PM UTCShareGiftImage: The VergeRobert Hart is a London-based reporter at The Verge covering all things AI and a Senior Tarbell Fellow. Previously, he wrote about health, science and tech for Forbes.Apple’s latest product event began with something the company hasn’t seen in more than a decade: a new CEO at the helm.John Ternus opened Wednesday’s event excited about Apple’s future in what is his first product launch since succeeding Tim Cook as chief executive. “I think you’re gonna like what you’re gonna see,” he said.The remarks offer an early glimpse at how Ternus plans to present himself as he settles into a role long defined by his predecessor and steers one of the world’s most closely watched companies.Ternus is a seasoned product executive who has spent more than two decades at Apple. His tenure spanned both the Steve Jobs and Cook eras, and his elevation to CEO comes amid a broader changing of the guard at Apple following a steady exodus of longtime executives.
Cook will continue on as executive chairman of Apple’s board.Ternus inherits a company facing some of its most consequential challenges in years. Apple is racing to prove it can compete in artificial intelligence, while navigating RAM shortages and an increasingly complex geopolitical environment.Developing… see our live blog for the latest details.Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Robert HartAppleApple Event 2026NewsTechMost PopularLG TVs caught spying even when offline or on standbyApple says ‘Fold’ and competitors ask ‘How wide?’Apple’s foldable ‘iPhone Duo’ will reportedly start at $2,000What to expect at Apple’s September 9th launch eventMicrosoft breaks another patch Tuesday recordAdvertiser Content FromThis is the title for the native ad
